About

‘Nature Embedded: a Design Technology Experience’ is an exhibition consisting of fifteen different medias that range from the conventional calligraphy, expressive photography, tessellated murals and product installations, to the more unconventional and emerging medias that leverage ethnography, infographics, motion graphics and interactivity(s) to convey life’ myriad messages.

The Exhibition themed on the Human’s everyday and everyman relationship with Nature hopes to bring to attention the fact that cultures such as ours had once consciously built their lives around Nature’s ways by following Nature’s rhythms, tapping into Nature’s resources, and emulating Nature’s designs. In time, this process of following Nature around had come to become tacit, ubiquitous and sub-conscious.

In the process, Humans had also found it imperative to protect and preserve Nature from the deleterious effects of unbridled greed that Humans can be capable of.

In offering this tribute to Nature, the Exhibition finds it opportune to leverage Design and Technology as expressive tools with which to convey the idea of our intersections with Nature. And yet, remaining artistic as a celebration of Art as a mirror of Society,

Finally, the Exhibition also attempts to showcase the fairly systematic process that lies behind the use of a design cycle, deployed here from start to finish. And in sharing this with our audience, we hope to make the process of design and technology a more transparent affair than it usually is.

Introduction

In a world where "the depth and the complexity of living nature still exceeds human imagination" it is a little premature to call for Nature's demise. In a shocking assertion made by Spanish thinker Castell about the passage of human society through three stages: the first characterized by Nature over Culture, the second followed by Culture over Nature. And then, by a process of a domestication of Nature by Culture, the demise of Nature itself to become just another category of Culture, what would this leave for the arriving generations, if it were to be true?
The answer to that could only have come from the likes of the sagely E.O. Wilson, evolutionary biologist from Harvard, who simply said: the obliteration of Nature is a "dangerous strategy"

It is this warning and a call for a re-embeddedness of Nature by those teeming millions protesting to anchor economic interests strictly within a larger frame of the social and the environmental, where the 'sacred' becomes strictly non-negotiable, is what gave life to our exhibition:
Nature Embedded: a Design Technology Experience

The Exhibition themed on the Human's everyday and everyman relationship with Nature, hopes to bring to attention the fact that cultures such as ours had once consciously built their lives around Nature's ways by following Nature's rhythms, tapping into Nature's resources, and emulating Nature's designs.
In time, this process of following Nature around as if it were our pied piper had come to become tacit, ubiquitous and sub-conscious.
And, in the process, Humans had also found it imperative to protect and preserve Nature from the deleterious effects of unbridled greed that Humans can be capable of.

In offering this tribute to Nature, the Exhibition finds it opportune to leverage Design and Technology as expressive tools with which to convey the idea of our intersections with Nature. And yet, remain artistic as a celebration of Art as a mirror of Society

The exhibition consists of fifteen to sixteen different medias that range from the conventional, viz., calligraphy, expressive photography, tessellated murals and product installations, to the more unconventional and emerging medias that leverage ethnography, infographics, motion graphics and interactivity(s), to convey life's myriad messages.

The exhibits have been generated through a fairly systematic process that lies behind the use of a design cycle, which once deployed from start to finish, as has been done here, can make for a kind of science and art in itself. In sharing this with our audience, we hope to make the process of design and technology a more transparent affair than it usually is.

So while we attempt to bridge design with art, I end this on a note that Richard Dawkins found it as a poetic bridge between art and science.
I quote the bard to say:
"To gild refined gold, to paint the lily,
To throw a perfume on the violet,
To smooth the ice, or add another hue
Unto the rainbow, or with taper-light
To seek the beauteous eye of heaven to garnish,
Is wasteful and ridiculous excess."
William Shakespeare)

We think not that it is excess! We think, instead, that it is celebration. One, where art, science and design converge to become allies.

Exhibits

Memories of Nature

. Visualizing Art and Design as inspired by Nature
. in the form of Infographics and Installations

Nature Restored

. a Walkthrough of the Human’s Journey through Nature
. in the form of Floor Graphics and Mural

Elements of Nature

. a View of the Facets of Nature
. in the form of Animated Digital Wall

Narratives on Nature

. through the Eyes of the Lens capturing Nature in all its Glory
. in the form of Expressive Still Photography + Virtual Reality (VR)

‘So Tweet the Earth’

. a Parody on the Lack of Sustainability
. in the form of Cartoons

Kumbh Mela – Ganga (Allahabad), Godavari (Nashik) and Kshipra (Ujjain)

. an Ethnographic (Human) View of Life and Nature
. in the form of an Interactive Book(s)

Points of View – Water, Land and Sky

. a non-Human (Fish’s, Dog’s and Bird’s) View of Nature
. through Interactive Digital Walkthroughs

Day and Night

. understanding the Daily Cycle of Time
. through an Interactive Hologram

Origins of Life

. a Tessellated View of Underwater Lifeforms
. through Interactive Digital Floor Tiles

A Bird’s Eye-view

. a giant Kaleidoscope Capturing Live Movements of Viewers
. in the form of a 360 degree Responsive Projection with Robotic Camera

Messages on Nature

. through Typography-Calligraphy Explorations
. in the form of Scrolls

The Diverse World of H2O (Water)

. Ideas on Sustainability from around the World
. in the form of Graphical Posters

The Sacred Forest

. Self-discovery through Inter-connections
. assembling Tetrahedron-shaped Graffiti Puzzles

Nature Stories

. Experiencing Stories Tangibly
. in the form of Building Blocks

Wind Chime

. a Physical Tangible presentation of the 5 Elements of Nature
. in the form of Kinetic Sculpture


Contact

Address :     

IDC School of Design
IIT Bombay,
Powai,
Mumbai, Maharashtra 4000 076


Email :     


Phone:     

022 2576 4815/4827