The Information Design Lab at IDC, IIT Bombay uses theory-based visual design and analytical methods to discover and validate insights from data, and translate them into systems, methods, and frameworks that help in mindfully created human-information interactions.
The advent of high technology information, imaging, networked & mobile devices and social media systems has fostered a modern renaissance in visualization. Just as the great artists of the European Renaissance were also designers, inventors, scientists & architects, we think the modern visualizers have an important role to play in decoding the increasingly complex world and make it fundamentally better for all humans.
We utilize graphic design, interactive computer graphics, data-processing algorithms, and emerging technologies to address challenging problems in data, design, & art. We work on projects with the objective of data-based understanding on a range of issues from urban living, to education in resource constrained schools, to transportation, to generative art.
We work in an interdisciplinary, collaborative atmosphere with partners from academia, government agencies and NGOs to conduct research integrated with education.