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Home / Case study / Chav / Introduction
Design Case study

Chav

An Animated Short film on the taste
by
Pratik Dugane, Prof. Shilpa Ranade and Prof. Swati Agarwal
IDC, IIT Bombay
Introduction
 
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This story is about a middle-aged woman who wants to impress her family with her cooking. In the past, her cooking didn’t turn out great, so she buys an expensive sauce she saw in an ad, hoping it will make her food taste better.

She hides the sauce and waits for the perfect moment to use it. One day, she gets angry when her son almost finds it. Over time, the sauce gets forgotten in the fridge.

Then, a special day comes, and she remembers the sauce. Excited, she uses the whole bottle in her cooking by mistake. The food tastes great, but later, the family gets stomachaches.

The story teaches us that holding onto something too tightly or trying too hard to impress others can lead to problems. It reminds us that true happiness comes from simple things, not just from trying to win approval.

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