Syndication has become a big contributor to the comic strip business. Comic strips are distributed to our local newspapers through companies called syndicates. Famous comic strips such as Peanuts, Dennis the menace, Garfield, etc. are all syndicated. These syndicate companies makes it possible distribute a comic strip to hundreds or thousands newspapers where the artist have to involve the least bit of effort.
The downside for this process is that syndicates sort through literally thousands of comic strip ideas to launch just 3-4 in the coming year.
Publishing free on the Web - Web Comics:
The exposure of art on the web has increased phenomenally in this decade. With the easy access of Internet to many people around the globe, it is very helpful for artists to put their work online and showcase their work for free. Thus instead of looking for syndication on newspapers and magazines, independent artists publish their work as web-comics for anyone having access of the Internet.
(Fig.1) Peanuts daily comic Strip - 2/7/1988